" /> About - Iron Lab Personal Training Vancouver             Iron Lab Strength and Conditioning | Personal Training and Fitness in the West End, English Bay | Vancouver

About Iron Lab

Our values


  • Empower and inspire
  • Promote independence
  • Take consistent action
  • Never ever give up
  • Love yourself


Our mission

To empower and inspire others to achieve their dream body and life.

Our purpose

To simplify the process of getting stronger, fitter and healthier while providing the best customer experience possible.

Our philosophy

We promote independence and self-reliance. We teach you the skills of how to safely exercise, prepare and plan healthy meals, how to listen to your body and create daily habits that will guarantee your success. 

We are excited and happy when you reach a point you no longer need us.  We are extremely proud that you are very comfortable walking to any gym in the world and knowing what to do. Knowing that you are enjoying eating out at any restaurant yet are in the best shape of your life. That is the true reason why we love our job.

Our training and nutrition approach

We believe that everything in our lives is connected – what we eat, how we move, how we feel and think. We see your body as an integrated system and use specific nutrition, training, recovery and mindset strategies as the main tools to make a positive change.

We don’t subscribe to hype or fads when it comes to training or nutrition protocols. Our training, nutrition plans, and suggestions are based on proven science thought by leaders in the industry.

We focus on small changes, one step at a time, to ensure you are not overwhelmed yet always steadily moving forward.

We will be with you every step on your journey, providing support, guidance and help when you need it.


Our “all in one” pricing personal training

Many trainers separate their nutrition, personal training and mindset/psychology coaching from each other.

We believe they are all part of any transformation and CAN NOT be separated, therefor we DON’T CHARGE EXTRA for them.

When you pay for 60 min personal training session with us you are getting the following:

  • Programming for that current session
  • Exercise coaching and support during the session
  • Email support after the session (unlimited)
  • Nutrition review of your last week diet (in an app)
  • Body composition and weight review from last week
  • Any mental or habit challenges from last week
  • Review of your own “homework” gym sessions
  • Recording of your current training session to One Drive folder, available for your review

As you can see there is a lot of “stuff” that is going well beyond the actual 60 min session.

 So when you’re comparing personal trainers rates please make sure you always ask “What do I get for that price?”

Our honesty

We are a small company and very fortunate to be working with amazing clients who working hard to get the results they want.

As a result, we are not “client hungry” so we only suggest working together if we see it as a good fit.

We don’t pretend to be the best personal trainers for everyone.

We are not and we can’t be even if we wanted.

If we can not help you because of the lack of special knowledge or skills on our part we will tell you. If we feel you may not get the benefit of personal training we will tell you.   Many times we suggested a different approach or refer to other trainers or health practitioners.

Our goal is not revenue but client satisfaction.

Are we a good fit for you?

Let’s find out.

Meet us and let us show you what we can do for you during your complimentary consultation and assessment.  No obligation, no commitments, totally free.


    Let us help you reach your goals

    Do you feel you're stuck and not sure what to do?

    In spite of trying different exercise programs or diets still not happy with your results?

    Let us help you. 

    Click on the button below to schedule your FREE no obligation consultation.

    4 Pillars of Successful Transformation


    Finding out what specific exercises and training programs are best for your particular situation is both science and art.

    Since there is not ONE BEST program for everyone, every movement has to have a purpose and be tailored to your specific abilities, goals and lifestyle. 


    What, when and how much to eat to build muscle and stay lean? There are no specific meal plans or diet that universally work for everyone.

    Your eating preferences, digestion health, lifestyle and ultimately your specific goals dictate the optimal nutritional strategy. We focus on small changes and monitoring your progress so you won’t get overwhelmed yet you will see progress while enjoying the food you’re eating.


    To build the ultimate physique of your dreams requires more than hard workouts and few servings of chicken and rice in a Tupperware.

    First, you need to believe what you can actually achieve. Recognize any negative thought process and get rid of your limiting beliefs for good. Many coaches underestimate the importance of psychology but no mistake weak mind can’t build a strong body. 


    Your body grows and repairs while you rest. So proper sleep and recovery is crucial for your body transformation and your overall health.

    So how do you balance all the training, food preparation and your busy life? Through a custom tailored recovery plan we help you to design.

    Be the next success story!

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